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How konectar Helps Streamline Speaker Selection and Analyze Impact

How konectar Helps Streamline Speaker Selection and Analyze Impact

For life sciences teams involved in planning and executing speaker programs, one persistent challenge is identifying which speakers are truly relevant and active. Traditional speaker identification methods that combine publications, peer network influence, historical reputation, and other metrics can provide a broad view of a KOL’s profile, but they often dilute what teams need most: a clear understanding of a speaker’s professional background, their therapeutic area of focus,  the medical events they have presented at, and who is engaging most frequently and effectively currently. 

Without this clarity, it becomes difficult to align speaker selection with the program needs and evolving HCP engagement priorities. This leaves teams with limited insights into who is actually driving educational activity on the ground.

In response to these real-world challenges, konectar takes a more focused approach to assessing speaker activity by emphasizing KOLs’ measurable participation in events. By enabling teams to quickly and efficiently identify speakers, konectar helps reduce the time and resources spent reconciling multiple data points. This allows teams to make more informed decisions grounded in both historical credibility and present-day field activity, ensuring speaker selection remains aligned with today’s program objectives.

Gain a Clearer View of Speaker Performance

There’s a clear difference between being highly cited in research and consistently standing at the front of a room educating peers. When life science teams plan region-specific meetings or international symposia, they need to identify which healthcare professionals are most relevant for each program. Clear, data-rooted signals are critical in this process, giving teams the confidence to select speakers who are both active and effective in today’s educational landscape.

Within konectar, this need for clarity is addressed in a straightforward way. It provides a comprehensive list of healthcare professionals ranked on the basis of their cumulative speaking experience, the breadth of topics they have addressed over time, professional experience and more.

The platform offers a holistic perspective that helps teams understand both the depth and consistency of a speaker’s contributions. This insight enables program teams to make informed, strategic decisions about speaker selection, ensuring engagements are aligned with scientific objectives. Teams also understand patterns across regions or therapeutic areas, balance speaker utilization to avoid over-reliance on the same voices, and spot emerging presenters who are becoming more active but may be missed by traditional influence metrics.

And because the ranking logic is both measurable and transparent, stakeholders across departments can understand why a given speaker appears at the top of the list.

Capturing Speaker Impact Through Structured Evaluations

Beyond speaker identification, understanding speaker impact is also important. konectar enables teams to systematically document post-program assessments tied to each speaker engagement. This allows medical affairs, marketing, and program teams to record structured observations consistently across events and regions.

Over time, these evaluations help teams identify patterns in speaker effectiveness, highlighting those who consistently deliver strong educational value, engage audiences effectively, or perform well across specific therapeutic areas. They also surface opportunities for coaching, retraining, or refining speaker assignments.

Conclusion

By bringing together measurable speaking activity, transparent rankings, and structured performance evaluations, konectar enables life science teams to approach speaker programs with greater clarity and confidence. This helps to ensure speaker strategies remain aligned with company objectives, evolving educational goals and audience needs. To know how konectar can help you streamline speaker selection and plan more impactful programs, request a demo!
 


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