When it comes to hosting impactful events or conferences focused on oral health or participating in renowned medical congresses, securing engaging and knowledgeable speakers is crucial. Identifying oral health experts for speaking engagements requires a strategic approach to ensure your audience receives valuable insights and expertise.
This holds particular significance for oral health organizations and pharmaceutical companies engaged in developing health products. In this blog, we'll explore effective strategies that can prove useful for medical teams to connect with and engage dental health professionals who can elevate your event.
Significance of engaging Oral Health Experts as speakers
Enhancing the value and credibility of a company among attendees is a primary advantage of featuring Oral Health experts as speakers. This approach not only showcases the company's commitment to expertise but also provides a platform to present clinical studies and research projects directly to the audience.
This fosters trust, establishes the company as a thought leader, and contributes to a positive reputation within the oral health community. Experts such as dental surgeons, orthodontists, endodontists, dental hygienists, therapists, etc, often bring diverse perspectives and approaches to dental care challenges.
Identifying and Engaging experts that align with defined objectives
Utilizing advanced technology, such as AI-powered tools helps in accurate identification of experts and minimizes the time and resources required for manual exploration. In this contect, konectar, an AI-powered platform, employs a comprehensive approach, utilizing both qualitative and quantitative aspects to identify experts.
The platform, built on advanced technology such as advanced search algorithms, machine learning and Data Analytics crawls academic databases, conference records, and online platforms with unparalleled speed to ensure a comprehensive and accurate identification of speakers across a diverse spectrum of dental specialties.
With just one click, users can identify top speakers from a pool of thousands of oral health experts. One can further use advanced keyword search to filter professionals based on sub-specialties such as Periodontics, Prosthodontics, Endodontics, Pediatric Dentistry, Dental Public Health, Cosmetic Dentistry, Dental Anesthesiology, Dental Sleep Medicine, Orofacial Pain Dentistry, Oral and Maxillofacial Surgery, and Orthodontics and Dentofacial Orthopedics.
Additionally, users can gain intelligent insights and a comparison of HCP rankings over the period of last five, three, and one years respectively.
Medical teams can also obtain a detailed analysis of HCP payment data before engaging the healthcare professionals. One can explore payments received for speaking engagements from different companies and payment types. This comprehensive approach provides Medical Affairs and MSLs insights into industry-HCP engagements, helping them strategically plan speaking engagements and enhance the overall impact of their initiatives.
Targeted Outreach Strategies
Once the team has the curated list of Oral health experts and the obtained intelligence, they need to start tailoring messaging that resonates with their collaborative requirements. Medical teams should start reaching out to these speakers early to increase the chances of securing them. They should prepare meaningful conversation pointers, and anticipate objections with evidence-based responses. It is also important to convey how this engagement can benefit the speaker and your organization.
Strategic Engagement and Seamless Collaboration
A robust plan for engaging KOLs is crucial when securing top experts for speaking roles in advisory boards, investigator meetings, and satellite symposia. It all starts with creating a central place for everyone to conduct meetings, and track and record interactions compliantly.
konectar CRM—a module within konectar—enables medical teams to efficiently plan and execute interactions, optimize collaborations, manage contracts and securely upload documents. This streamlined process covers the entire HCP contract lifecycle, from creation to renewal, within a user-friendly and intuitive environment.
Leveraging the konectar virtual engagement platform, medical teams can seamlessly host virtual meetings with oral health experts from any location.
konectar seamlessly employs the integrated mailbox for automated meeting invitations, ensuring a smooth communication process. Moreover, it places a high priority on data privacy and compliance, offering a comprehensive solution for successful and compliant identification, engagement, and execution of interactions with healthcare professionals.
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How can pharmaceutical companies benefit from strategic speaker engagement?
Strategically engaging speakers facilitates pharmaceutical companies an opportunity to enhance its value and credibility among attendees. It helps to demonstrate expertise, clinical studies and research projects directly to the audience. This builds trust and establishes the company as a thought leader in the oral health community.
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What are the challenges associated with traditional approaches of identifying oral health speakers?
Traditional methods often focus solely on quantitative metrics, leading to time-consuming and resource-intensive processes. Advanced technologies like AI-powered tools, focus on both qualitative and quantitative aspects
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What functionalities does konectar CRM offer to medical teams?
konectar CRM, as a module within konectar, enables medical teams to efficiently plan and execute interactions, optimize collaborations, manage contracts, and securely upload documents. It streamlines the entire HCP contract lifecycle, from creation to renewal, within a user-friendly and intuitive environment.
Identifying top speakers from oral care specialty can be challenging. However, incorporating an automated platform into your HCP management strategy can not just help you discover the keynote speakers but also gain intelligent insights, and facilitate impactful experts engagement. For a fully-compliant HCP management platform that supports your company’s quest for data-driven insights, request Free Demo of konectar today!
